Many online marketers or webmasters outsource their link building to a professional link-building service. Mostly because creating backlinks takes time and isn’t quite interesting work. The thing is however, that apart from creating great content and doing basic SEO on the site, backlinking is the most important thing when it comes to your websites ranking. So when it isn’t done right, it can be devastating for your rankings in the search engines. We all know that bad rankings result in bad traffic and that brings about bad business.
So let’s take a close look in the key factors every professional backlink building service must have:
High pagerank links.
Search engines like google count backlinks as votes for your site. The more authority or pagerank this vote originates from, the more authority this backlink gives for your site. Google utilizes a pagerank system that has pageranks from to 10, being less “important” then a pagerank 10. A backlink from a site with a pagerank of 5 has more authority then a large number of backlinks from the pagerank site. This will not mean that you only need high pagerank backlinks, you do need to have a first step toward pagerank backlinks making it look natural to the search engines. However the ones that will truly improve your rankings are from sites having a pagerank of 2 to 10. So that explains why a hyperlink building service needs to provide you with high pagerank links.
The hyperlinks should have an anchor-text.
By an key phrases we mean the clickable or highlighted area of the backlink that is certainly created. This anchor text needs to be your keyword or keyword phrase. If your backlink does not have a targeted anchor-text your link will not be that effective SEO wise. The service which you use should ask you for your anchor text.
Links that have the dofollow attribute.
You can find basically 2 sorts of attributes when it comes to backlinks. The nofollow as well as the dofollow attribute. When a link has the nofollow attribute, search engines like google do follow the link back in your site, but usually do not pass on the pagerank or authority of the site for your site. Quite simply it is not going that will help you building authority to your site. Backlinks that have the dofolllow attribute do pass the pagerank of the site that they come from and will help you build authority to your site. So always make sure that the service that you outsource your linkbuilding to builds dofollow backlinks in your site.
Links which can be permanently pointing to your website.
In the event you buy let’s say one hundred baclinks, you need to obtain a hundred backlinks, now and in a couple of months from now. You can find services that create backlinks on sites which will charge you a fee for your backlink after the first month to maintain linking for your site. A great way of creating high pagerank backlinks is making blog comments on high pagerank blogs. These comments sometimes get deleted so make sure that if that happens, your backlink building service replaces any deleted links the very first month approximately.
Provide links which come from sites using the.edu or.gov extension.
Websites who have the .gov or .edu extension have a great authority by nature. These are mostly educational or government orientated which means these people have a high value to search engines like google. It can be quite hard to have links of those sites so some link-building services don’t deliver them or charge more for all those links. Should you can buy them inside your package you will have an extra bonus on top of your own high pagerank links.
Do not spam other sites in order to create your backlinks.
You will find services that create spam comments on blogs to have their backlinks. What this may is create a bad good name for your site plus they get deleted anyway. When the service utilizes blog commenting the comments that they hedfgl should at least reflect on the article that they are commenting on in order to make it look like a normal comment.
Provide a full report of the links they created.
Once you hire a professional backlink building service they provides you with a written report of the links they created for you. The report should have the url in the sites your links where created, the pagerank of those sites and also the key phrases which was employed for the web link.
These are the key factors every professional link-building service must have so make sure you check with them should they can present you with these services before you hire them.